Thursday, March 25, 2010

Offsite SEO and link building

SEO is Search Engine Optimization and it is all about trying to get your website ranked high by search engines and in SERP (Search Engine Result Page) so that your website can easily be found. Onsite SEO is related to things you do to your website content itself, structure and template to help get ranked high by search engines. These are generally under your own control as long as you know what to do.

Offsite SEO is related to what you can do away from your website, not all of which are under your control. For example, Google uses the number and quality of backlinks (also called inbound links) from other websites that link to your website. The rationale is as follows. If many people link to your website, it probably means that many people thinks that your website has quality and has the information they think important. So search engines, especially Google, uses the number of backlinks as votes for your website. The more links (votes) the higher the ranking.

So one very important part of SEO is link building which is to try to get as many inbound links to your website as possible.. I received an email telling me about this website which offers free link building tools and also website link exchange services which if it works would be a great help as link building is not easy. It even have a section for link building tips and news

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Monday, July 30, 2007

Buy or Sell Advertising

There are various ways of generating more traffic to your site, some which is free, some which is almost "free" (you have to spend time) and some you pay for. I have published a post How to build traffic to your site which contains valuable tips on driving traffic to your site. Among the tips is getting your site listed in directories of which one of the most important is DMOZ (Google Directory is taken from DMOZ and many search engines uses information from DMOZ. DMOZ is also referred to as the Open Directory Project). One of my site was lucky to be included in DMOZ because it caught the attention of a DMOZ editor who found it informative. You can read about it at DMOZ, the most important directory, and Blogger Tips and Tricks got listed without even submitting. One reason why getting your site listed in DMOZ is once your site is listed, it gets a link from 2 authority sites - DMOZ and Google Directory.

You can also buy advertising to help promote your site and one of the place you can do that is Website Advertising. For advertisers, you can get more information from Advertising Services.

If you happened to be a publisher, you can also offer to sell ads on your sites and get some income to offset your domain renewal and hosting fees plus your efforts at maintaining the sites, etc.


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Wednesday, March 14, 2007

Take a break from Site Promotion. Promote yourself in a free online dating service

Take a break from promoting your site. Promote yourself instead. In a free Online Dating Service. To join Better than PlentyOfFish ? is easy. You don't need no credit card or Paypal account because it is a completely free online dating service. Just tick whether you are a man or a woman looking for a woman or a man, the range of age of the person you are seeking, how far from you he or she should be situated, your postal code and press "GO".

Better than PlentyOfFish ?, you can also join in a Online Community, participate actively and meet interesting people. You can also date by top US city like for example Houston, New York or San Francisco, etc. Or you can date by State like Alabama, Hawaii, etc.


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Sunday, March 11, 2007

Don't let site promoting takes up all your time. Keep in touch with friends and relatives

Site promotion and SEO (Search Engine Optimization) can be a time consuming affair as can be gauged by the number of things you have to do as described in this post: How to build traffic to your website. Don't let it take up all your time. Take some time off to keep in touch with relatives and friends.

Having a cell phone is a convenient way of keeping in touch with friends and relatives. However, the choice of a plan that is tailored to your habits and needs is important as the wrong choice can be costly. With Wirefly, you can research various service providers, phones and call plans conveniently in the comfort of your home. Wirefly allows you to shop for phones, Service Plans, Family Plans, Accesories, Ringtones and Prepaid Plans all at the touch of a button.

Don't be a site promotion addict. Stay in touch. END

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Thursday, February 22, 2007

Testing Expandable Post Summary

Two readers of my blogs complained that in using the hack as outlined in Expandable Post Summary for New Blogger blogs. So now I am going to do a simple test. I am going to post a picture in the part of the post after the <span class="fullpost"> tag.

OK. Here is the rest of the post and here is the picture:
castle by the Sarawak River, Kuching

Castle beside the Sarawak River, Kuching

That is a photo of a castle across the Sarawak River from the main section of Kuching town, Sarawak, Malaysia. Let us see if this photo appear in the summary part of the post as 2 readers have complained.

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Wednesday, February 14, 2007

Web Promotion

Web Promotion
by: Oana Olariu

The main methods of online marketing are the following

Web Optimization

The professional SEO services are the first the and in most efficient method of online marketing. It would be ideal that the site should be realized from the begging after the principles of web optimization, in this way you save time and money.

Increasing link popularity

The popularity of a link is given by the number and the quality of the links who lead to your site. The links are a determinant force for search engines. A quality sustainable link it will not help you only in the ranking of search engines but also will bring you targeted traffic.

The registration in main search engines

The registration in search engines is achieved manually only by human operators. The sites who pledge the automatic registration in search engines are not accepted by Google.

Not only that this method will not help you in any way but it is considerate spam by the search engines and you risk to be penalized.

Registration in web directories

Another method is the manually registration in web directories, depending on your target market and the languages in which your site is realized.

The beginning of a promotion campaign Pay Per Click

This type of campaign will bring immediate visitors, but with certain costs. If the results of web optimization give results on a long period of time, the Pay Per Click campaigns have results as long as they last.

Developmental systems for affiliation networks

Besides direct sales that come from direct requests from your site, your products, services can be sold through your affiliates’ sites.

Online marketing through advertising banners

Advertising banners are another method of online promotion. Our company makes advertising banners at promotional prices.

About The Author
Oana Olariu is the head of marketing department at BODRAG. Visit our website: Bodrag

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Friday, January 26, 2007

Where To Find Free Images For Your Web Marketing Campaign

Where To Find Free Images For Your Web Marketing Campaign
by: Roz Volv

The Web is flooded with million images. Try Google image search or my favorite and know what I mean. You are tempted to grab the best images and use it for your website. And of course you can do it. Just right-click and save these images. They look so great on your websites. But as you can guess you can not do it or you can but on your own risk. A joke about Gettyimages - “they have three employees and two hundred lawyers” shows what you can expect – a big lawsuit against you or a nasty email with a request to delete the images you love so much from you website immediately.

Why? Images are commodity on the Web. A right image at a right place and at a right time can bring thousands people to your websites. Thousands- millions users and pageviews; this is exactly what most (if not all) website’s owners are dreaming about.

The beauty of the Web is that you have a choice. There are images on the web that cost a fortune and you should pay, there are images that cost much less and there are free images.

Rights-Managed Images: Images you purchase for a specific purpose at a specific price (think renting the photo or paying to borrow the image). The price of the picture is usually determined by how you want to use the picture (on the web, in print, etc.). The plus side to using a rights-managed photo is that you will most likely NOT see anyone else using the same photo (or model) promoting another product. The downside is of course the price; rights managed photos can cost you double (even triple) of what royalty-free runs.

Royalty-Free Images: Images purchased outright, either as single images or on disc volumes in bulk, and can be used any way you want, with certain restrictions. Pricing for royalty-free images is usually decided by the size of file you want to purchase; the larger the file (meaning, the better the quality of the image), the higher the price. The good news with royalty-free images is that if you are using them for the web (on websites, advertisements, etc.), you can use the smaller files, thus saving yourself a lot of money. For printing purposes however, you will need to buy the larger file sizes. And typically royalty-free images can be used however you like.

From my own experience working as a web designer for last ten years, I know that there are situation where you should buy and there are situation where you are just fine with free images. I am not talking about the situation where you boss or client asks you to get images from getty or istock, cut these images here and there and use them. This is not legal. I am talking about situation where free images (not royal-free, they still cost money) really free images of good quality can be used for your particular purposes.

One of good example is your Christmas marketing campaign. You want to place a face of Santa Claus on your page or your online newsletter. Or you want to have these attractive Christmas banners with a decorated tree, snow and red bow. You can do with FREE absolutely free images.

I found great Christmas images and I want to share them with you. You can find them at Hurry, they will be sitting here till the first days of 2007 then I will move them to an archive. I have other free images to share with you, you can find them on, just click "Free images".

Merry Christmas and Happy New Year.

This Ho-Ho-Ho article is written by Roz Volv, a webmaster. The site is in process of developing but already has a lot to offer including FREE web directory. You can contact Roz Volv at

About The Author
Roz Volv is a webmaster. The site offers FREE web directory, tutorials, online coupons and more. You can contact Roz Volv at

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